Sunday, January 15, 2012
Friday, December 30, 2011
Sunday, December 18, 2011
Zillow, Trulia, REALTOR Dot Com You Tube Video Channels Nothing To Write Home About.
Real Estate Videos By The Giants REALTOR Dot Com, Zillow, Trulia In The Back Of The Pack.
You would think the giants in the real estate marketing "home delivery" business would have the most top notch, sharp running video platforms on the largest in the world You Tube platform.That all three would be clicking ruby red slippers and making everyone chant "there's no place like home". Nope.
Expecting over the top view numbers, through the roof channel subscribers not the case when you lift up the video platform hood.
As one by one you check the statistics on the You Tube channel for the big three, couple reasons for the lack luster performance. The SEO learned in real estate blogging, website mechanics is not spilling over to the same treatment on the video platform. And the content is not consistent, organized, always pertinent. What the real estate buyer, seller and professionals in the industry need to be viewing, listening to, following is not coming down the real estate video conveyor belt. Which movie star's mega dollar estate home sold and to who may be titillating to a Hollywood area real estate broker or relatives of the stars.
But last check we live in one big country of Jack and Jill's just trying to make the biggest sale, purchase of real estate in their life time.
Needing a little help over here. And video is one sweet way to tour lots of communities, plenty of places in their price range from a Droid, lap top, tablet, desk top computer when they can fit in the time for study, review. If they could only find a real estate bee hive headquarters that gets down to business and stocks the shelves like a big box retailer so they can help themselves.The use of videos in your real estate marketing increases your chance of landing higher for a Google, Bing, You Tube search engine query.
If you set up a pretty, flashy, pimped out video channel, and have not been back to it for four months, it's performance is carbon copy of your blog post neglected the same way. If you build any media marketing platform, the customers will not automatically come. Come to what? Empty shelves? Missing videos you should have?
Or just Johnny One Time, ten, twenty second self branding video appearances stammering, unprepared thrown together unedited loops trying to be funny, cute and saying pick me, I'm the best.
The real estate buyers, sellers too packing up. High tailing it, leaving hungry, searching for another individual real estate agent, broker, REALTOR's video down the road to try out. To just get the information they need that the Multiple Listing Service (MLS) "yes, no, maybe" and a few crappy pictures don't do justice. To provide the information withheld, not appearing anywhere on line to graze, munch on.Remember what you said about real estate video last year? No fresh, helpful time, gas, money saving content, no reason to come back is what happens in the head of the real estate buyer, seller. Who wants to wait around to see if you someday start posting better, or any videos? It's like a marketing battle ship left in port, no men, no ammo. No reason to leave harbor, not able to and mothballed.
Are your real estate, area videos missing in action? MIA, AWOL?
Time, desire, motivation is needed to change that parked situation. WARNING: In the beginning your early real estate videos will be See Dick, See Jane, Where's Puff and Spot? And your biggest video critics will make Simon look tame. Being harsh, critical, over the top head clubbing. But with a little careful study behind their sequined, lime green marketing curtain, they are not using videos at all. Or the few they have require the viewer to hold on to something to steady themselves as they pop a couple dramamine tablets. While you try to figure out what the point of the production is, how much longer before the "video" just please end? Put your videos on real estate web, blog sites.
The time to shoot, edit, render, upload will pick up, shorten dramatically as you hit your stride.
Finding a groove you can adjust to in marketing your local area events, individual real estate property listings. Go easy on just the mirror mirror on the wall self branding though. You may love your productions, but the average Joe and Jane checking out the channel in their living room at 10:30 at night five states away won't be so impressed. They want helpful, not cute, clever or entertaining. Where's the local community feature videos they wonder? How about some property listings for the real estate sticks and bricks show and tell?
Would you return to a restaurant that has nothing to dine on, no "food"?
Once is all it takes to make a mental note to keep on driving by. No matter how pretty the premise, great the location, location, location of the greasy spoon. Your real estate buyers, especially the out of town ones will find another local professional in your market that makes "home deliveries" if you don't, won't, can't.First and foremost, you have to have something worthwhile to watch, to engage and connect with on your video channel.
And the real estate video channel productions need to be wired in, orchestrated with the rest of your marketing efforts. Reach, frequency to hit the segment of the audience you have property listings to match make to means using links on social media sites, your blogs, websites with video embeds so all the buyers, sellers have to do is sit there.
Toggle the video.
Videos Can Do Their Own Talking, Make The Star Your Local Zip Code, Like Early Maine On Waterfront.
Monday, May 23, 2011
Maine, You Want To Read More Blog Posts On Vacationland.
The people of Maine, the places you need to see, experience are all topics in blog posts.
Everything from the weather and climate of Maine to what recreational options exisit any of the four seasons. I have authored over 2300 Active Rain blog posts on Maine.For more specific Maine blogging posts, log on to MeInMaine blog. Or log on to Own Maine Real Estate blog posts on a variety of subjects. I am not just a Maine real estate broker of 31 years. I am a personal fan of Maine and can not imagine living or raising a family anywhere else on the blue and green marble.
Thank you for following our Blogger platform REALTOR Andrew Mooers' Northern Maine Real Estate Blog post collection.
Saturday, April 17, 2010
Wally World, Mickey D's, Pizza Rut..Yes, Virginia, There Is A Houlton Maine Walmart.
One question asked alot of Maine REALTOR Andrew Mooers is "Does Houlton Maine have a Walmart?"
Yes indeed, there is a store number 1974 of Walmart in Houlton Maine. A new Tractor Supply Store in Presque Isle Maine also just opened up. So even thought northern Maine is lower populated, we still have the conveniences of other areas. The Walmart store in Houlton Maine is located on the Ludlow Road across from the Maine Tourist Information Center and next to Hannaford's Paradis Shop and Save grocery store. Maine, simpler living, healthy four season recreation, way way friendlier people.Many relocating US border patrol, customs, immigration and 911 security personnel ask about the Northern Maine weather and right on the heels of that question, "Does Houlton Maine have a Walmart?"
I'm Maine REALTOR Andrew Mooers
Thursday, April 8, 2010
Joseph Houlton Settled Houlton Maine, Then Local Constractors, Builders Laid Out The Town Slowly.
Maine was part of Salem Massachusetts until 1820, and Houlton Maine was known as New Salem. Joseph Houlton cruised up to Houlton Maine from Salem Massachusetts back in the beginning of the 1800's. By 1807, the rest of the families, wives, kids, animals made the same trek thru the woods to what later became Aroostook County. In Houlton Maine, neighborhoods spung up by local builders like Henry Post, Clarence Ayotte, Quinton Haney, Donald Caldwell, Hendry Chandler, Vaughn Hersey.
These new streets in Houlton Maine were not giant subivisions with your pick from park models of this cape or that ranch. Build one at a time as the Houlton Water Company brought in utilities like power, water, sewerage. As the Houlton Maine public works department built streets, roads, bridges and adopted these streets and roads to plow, pave, maintain.
The type of Houlton Maine homes, houses built, how it was built keyed to the time in history it came on line. As early builders, carpenters and do it your-selfers hammered out the County Seat, Aroostook.
After World War Two, streets like Hogan, Pearce, Commonwealth, Park Extension, Weeks Streets had lots of capes pop up. And in the 1960's areas of Houlton Maine like Hillview Avenue had a mixture of capes and ranch style homes. In the 1970's lots of ranch style homes built with Farmer's Home Administration dollar down financing took over on Brook, Alfred, Columbia Extention, South Streets. Charles, Kelleran and Elm streets had victorians, federal style homes built back in the mid to late 1800's along with the original housing stock found on Main Street and US Rt 1, 2, 2A that are here in the crossroads of Aroostook County. Many of the oldest homes built along the Meduxnekeag River or high on a bluff for security or on a rolling cleared field due to the fertile soils to grow our own food. Houlton Maine was the center of the potato industry back when Maine was the number one spud producer.Ninety one percent of Maine is wooded so plentiful lumber mean brick designed homes were rare in the Houlton Maine housing stock. The Highlands Addition was added around the 1880's when the town of Houlton Maine constructed a foot bridge to span the Meduxnekeag River. To open up this area even more with new bridge for vehicles being added around 1902.
Folks working for the Bangor and Aroostook Railroad saw many tenement, apartment and rooming houses built around Florence, Grove, Grange, Green Streets and on Alice Avenue, outer US Rt 2A, known as Bangor Street which was the main way out of town heading south before Interstate 95 came in the 1960's leading the way to Loring Air Force Base. Many local Houlton Maine natives build cottages on Nickerson, Drews and Grand Lakes too. And enjoyed summer waterfront vacation homes, campsespecially in places like Crescent and Sunset Park neighborhoods.
Ward Log Homes, Katahdin Forest Products and other local Maine log home manufacturers right here in Houlton Maine account for the many log houses dotted the countryside and lakes around Southern Aroostook County too. Watch a Houlton Maine video of a fourth of July celebration, multi day state fair and see glimpses, snippets of the local area, people who live here.


